2013 Schedule

Week-Day-Date

General Topic

Text / Readings

Details

Week I

Fri

6-Sep

Introduction: Structure-Conduct-Performance

SM: Ch 1, TT: Ch 1

Sheetz

Mon

9-Sep

Hotelling

Application to Politics

industries and issues

Wed

11-Sep

Competitive Foundations

SM: Ch 2

CS + PS as a metric; Lerner Index

Fri

13-Sep

Monopoly model

SM: Ch 2

MR=MC

Week II

Mon

16-Sep

Monopoly: innovative? pushy?

SM: Ch 2 & 14

R&D and advertising

Wed

18-Sep

Monopoly & regulation

utilities

Fri

20-Sep

Research Resources

TT: Ch2 & 3

beer: the rise of A-B

==> paper topics due

Week III

Mon

23-Sep

Bankruptcy

discussion

reflections on Hon. Gonzales Law School Tucker Lecture

Wed

25-Sep

Market Structure (I)

SM: Ch 9

TT: Ch 2 & 3: the rise of AB InBevn

Fri

27-Sep

 Oligopoly (I)

SM: Ch 3

Bertrand Competition (2013 Fall MT #1)

==> MT #1 due

Week IV

Mon

30-Sep

Market Structure (II)

SM: Ch 4

Product Differentiation

TT: Ch 4 & 5

Wed

2-Oct

Oligopoly (II)

SM: Ch 9

Cournot Competition

Fri

4-Oct

Guest Lecture: Hayes Humphreys, COO

at Devils Backbone

Read up on beer industry news

price wars

==> bibliography due

Week V

Mon

7-Oct

Collusion (I)

SM: Ch 5 & 6

price wars

Wed

9-Oct

Collusion (II)

SM: Ch 5 & 6

overlapping markets

Fri

11-Oct

no class

Reading days

Week VI

Mon

14-Oct

Dominant Firms

SM: Ch 7

TT: Ch 4 & RS: beer mergers

Wed

16-Oct

Strategic behavior

SM: Ch 7

limit pricing

Fri

18-Oct

Mergers

SM: Ch 11

TT: Ch 7

Week VII

Mon

21-Oct

Vertical structure

SM: Ch 12

mergers and double marginalization (pdf)

==> MT #2 due

Wed

23-Oct

Theory of the Firm (I)

Why Firms?

Sakai: Coase-Chandler-Williamson, SM Ch 10: Berle-Means

Fri

25-Oct

Theory of the Firm (II)

Franchising

Sakai: Franchising, beer in Eastern Europe

Week VIII

Mon

28-Oct

Term Paper Presentations

5 minute “elevator pitch”

You present

==> model due

Wed

30-Oct

Price Discrimination (I)

SM: Ch 8

degrees of discrimination

Fri

1-Nov

Price Discrimination (II)

SM: Ch 8

two-part tariffs

Week IX

Mon

4-Nov

Price Discrimination (III)

Paper Precips: Winn Savas Reilly

SM: Ch 8

bundling

==> introduction due

Wed

6-Nov

Beer again

Paper Precips: Paulsen Keesler Gorman

TT: Ch 6

other readings on recent evolution of the beer market

Fri

8-Nov

Advertising (I)

Paper Precips: Demere Campbell

SM: Ch 13

informative or persuasive?

Week X

Mon

11-Nov

Advertising (II)

SM: Ch 13

strategic considerations

Wed

13-Nov

Advertising (III)

TT: Ch 7 & RS

beer advertising

Fri

15-Nov

Innovation (I)

SM: Ch 14

typologies

==> MT#3 due

Week XI

Mon

18-Nov

Innovation (II)

SM: Ch 15

patents, other IPR:

© ™ ®

Wed

20-Nov

Innovation (III)

SM: Ch 15

networks & standards

Fri

22-Nov

Innovation in Auto Suppliers

presentation of Smitka research

==> term paper due

Thanksgiving Break

Week XII

Mon

2-Dec

Term Paper Presentations

12 minutes each

your question & findings distributed in advance

Wed

4-Dec

Term Paper Presentations

12 minutes each

your question & findings distributed in advance

Fri

6-Dec

Course conclusion

TT: Ch 9

Market power in beer

Final Exams 8 December – 14 December

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